:root {
  --cream: #fbf4e6;
  --milk: #fffdf8;
  --paper: #f5ead4;
  --roach: #5b2d12;
  --roach-mid: #8f5227;
  --caramel: #c9874a;
  --gold: #b8872e;
  --ink: #2b170a;
  --ink-soft: #6e5543;
  --pink: #f3a6c5;
  --line: rgba(91, 45, 18, 0.14);
  --serif: "Fraunces", Georgia, "Times New Roman", serif;
  --sans: "Inter", system-ui, -apple-system, "Segoe UI", sans-serif;
  --ease-out: cubic-bezier(0.16, 1, 0.3, 1);
  --ease-spring: cubic-bezier(0.34, 1.56, 0.64, 1);
  --gutter: clamp(16px, 5vw, 72px);
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  background: var(--cream);
  color: var(--ink);
  font-family: var(--sans);
  font-size: 17px;
  line-height: 1.6;
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
}

img { max-width: 100%; display: block; }

em { font-style: italic; }

a { color: inherit; }

::selection { background: var(--caramel); color: var(--milk); }

/* ---------- progress + splash ---------- */

.progress {
  position: fixed; inset: 0 0 auto 0; height: 3px; z-index: 60;
  background: transparent;
}
.progress span {
  display: block; height: 100%; width: 100%;
  transform-origin: 0 50%; transform: scaleX(0);
  background: linear-gradient(90deg, var(--caramel), var(--roach));
}

.splash-layer {
  position: fixed; inset: 0; width: 100%; height: 100%;
  pointer-events: none; z-index: 55;
}

/* ---------- nav ---------- */

.nav {
  position: fixed; top: 0; left: 0; right: 0; z-index: 50;
  display: flex; align-items: center; justify-content: space-between; gap: 16px;
  padding: 18px var(--gutter);
  transition: background 0.4s, box-shadow 0.4s, padding 0.4s;
}
.nav.is-scrolled {
  background: rgba(251, 244, 230, 0.82);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  box-shadow: 0 1px 0 var(--line);
  padding-top: 12px; padding-bottom: 12px;
}
.back-link {
  font-size: 14px; color: var(--ink-soft); text-decoration: none;
  transition: color 0.2s;
}
.back-link:hover { color: var(--roach); }
.brand {
  font-family: var(--serif); font-size: 22px; font-weight: 600;
  text-decoration: none; color: var(--roach); letter-spacing: -0.01em;
}
.brand em, .footer-brand em { font-weight: 400; color: var(--caramel); }
.nav-cta {
  font-size: 14px; font-weight: 600; text-decoration: none;
  padding: 9px 18px; border-radius: 999px;
  background: var(--roach); color: var(--milk);
  transition: transform 0.3s var(--ease-spring), background 0.2s;
}
.nav-cta:hover { transform: translateY(-2px); background: var(--ink); }

/* ---------- hero ---------- */

.hero {
  position: relative;
  min-height: 100vh; min-height: 100svh;
  display: flex; flex-direction: column; justify-content: center;
  padding: 110px var(--gutter) 80px;
  background:
    radial-gradient(1200px 700px at 78% 45%, #f1d9b4 0%, rgba(241, 217, 180, 0) 60%),
    radial-gradient(900px 600px at 10% 90%, #f7e5c8 0%, rgba(247, 229, 200, 0) 60%),
    var(--cream);
  overflow: hidden;
}
.crystals { position: absolute; inset: 0; width: 100%; height: 100%; pointer-events: none; }

.drip {
  position: absolute; top: 0; left: 0; width: 100%; height: 150px;
  pointer-events: none; z-index: 1;
  filter: drop-shadow(0 6px 10px rgba(91, 45, 18, 0.08));
}
.drip path { fill: var(--milk); }

.hero-inner {
  position: relative; z-index: 2;
  display: grid; grid-template-columns: 1.1fr 1fr; align-items: center; gap: 40px;
  max-width: 1280px; margin: 0 auto; width: 100%;
}

.eyebrow, .kicker {
  font-size: 13px; font-weight: 600; letter-spacing: 0.18em; text-transform: uppercase;
  color: var(--gold); margin: 0 0 20px;
}
.kicker.light { color: var(--caramel); }

.hero-title {
  font-family: var(--serif);
  font-weight: 800;
  font-size: clamp(54px, 8vw, 150px);
  line-height: 0.88;
  letter-spacing: -0.035em;
  color: var(--roach);
  margin: 0 0 28px;
  font-variation-settings: "opsz" 144;
}
.hero-title .line { display: block; overflow: hidden; padding-bottom: 0.08em; white-space: nowrap; }
.hero-title .italic { font-style: italic; font-weight: 400; color: var(--caramel); }
.split .ch {
  display: inline-block;
  transform: translateY(110%) rotate(8deg);
  transition: transform 1.1s var(--ease-out);
}
.split.is-in .ch { transform: none; }

.hero-sub {
  font-family: var(--serif);
  font-size: clamp(19px, 2vw, 24px); line-height: 1.45;
  color: var(--ink-soft); max-width: 30ch; margin: 0 0 36px;
}
.hero-sub em { color: var(--roach); font-weight: 600; }

.hero-actions { display: flex; flex-wrap: wrap; gap: 14px; }

.btn {
  position: relative; display: inline-flex; align-items: center; justify-content: center;
  font: 600 16px/1 var(--sans);
  padding: 18px 30px; border-radius: 999px;
  text-decoration: none; cursor: pointer; border: 0;
  overflow: hidden; isolation: isolate;
  transition: transform 0.35s var(--ease-spring), box-shadow 0.35s;
}
.btn span { position: relative; z-index: 1; }
.btn::before {
  content: ""; position: absolute; inset: 0; z-index: 0;
  border-radius: inherit;
  transform: translateY(101%);
  transition: transform 0.45s var(--ease-out);
}
.btn:hover { transform: translateY(-3px); }
.btn:hover::before { transform: none; }
.btn:active { transform: translateY(0) scale(0.97); }

.btn-primary { background: var(--roach); color: var(--milk); box-shadow: 0 10px 30px -10px rgba(91, 45, 18, 0.6); }
.btn-primary::before { background: var(--ink); }
.btn-ghost { background: transparent; color: var(--roach); box-shadow: inset 0 0 0 2px var(--roach); }
.btn-ghost::before { background: var(--roach); }
.btn-ghost:hover { color: var(--milk); }

.hero-art {
  position: relative;
  aspect-ratio: 1 / 1.05;
  max-width: 560px; width: 100%; justify-self: center;
}
.halo {
  position: absolute; inset: 8%;
  border-radius: 50%;
  background: radial-gradient(circle, var(--milk) 0%, rgba(255, 253, 248, 0.6) 45%, rgba(255, 253, 248, 0) 70%);
  animation: pulse 6s ease-in-out infinite;
}
.ring {
  position: absolute; border-radius: 50%;
  border: 1.5px dashed rgba(184, 135, 46, 0.45);
}
.ring-1 { inset: 4%; animation: spin 60s linear infinite; }
.ring-2 { inset: 16%; border-style: solid; border-color: rgba(201, 135, 74, 0.25); animation: spin 40s linear infinite reverse; }

.hero-roach {
  position: relative; z-index: 2;
  width: 88%; height: auto; margin: 4% auto 0;
  filter: drop-shadow(0 30px 40px rgba(91, 45, 18, 0.28));
  animation: bob 5s ease-in-out infinite;
  transition: transform 0.2s;
  cursor: pointer;
  user-select: none; -webkit-user-drag: none;
}

.badge {
  position: absolute; z-index: 3;
  display: flex; align-items: center; gap: 10px;
  padding: 12px 16px; border-radius: 18px;
  background: rgba(255, 253, 248, 0.85);
  backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px);
  box-shadow: 0 14px 34px -14px rgba(91, 45, 18, 0.45), inset 0 0 0 1px rgba(255, 255, 255, 0.7);
  font-size: 12.5px; line-height: 1.25; color: var(--ink-soft);
  opacity: 0; transform: translateY(20px) scale(0.9);
  transition: opacity 0.8s var(--ease-out), transform 0.8s var(--ease-spring);
  will-change: transform;
}
.badge strong { font-family: var(--serif); font-size: 28px; font-weight: 700; color: var(--roach); line-height: 1; }
.badge.is-in { opacity: 1; transform: none; }
.badge-1 { top: 12%; left: -4%; }
.badge-2 { top: 44%; right: -6%; }
.badge-3 { bottom: 10%; left: 2%; }
.badge-float { animation: floaty 7s ease-in-out infinite; }

.scroll-cue {
  position: absolute; left: 50%; bottom: 26px; z-index: 2;
  width: 26px; height: 42px; margin-left: -13px;
  border: 2px solid var(--roach-mid); border-radius: 14px; opacity: 0.6;
}
.scroll-cue span {
  position: absolute; left: 50%; top: 8px; width: 4px; height: 8px; margin-left: -2px;
  border-radius: 2px; background: var(--roach-mid);
  animation: cue 1.8s var(--ease-out) infinite;
}

/* ---------- marquee ---------- */

.marquee {
  background: var(--roach); color: var(--cream);
  overflow: hidden; padding: 18px 0;
  transform: rotate(-1.5deg) scale(1.03);
  margin: -10px 0 0; position: relative; z-index: 3;
  box-shadow: 0 20px 40px -20px rgba(43, 23, 10, 0.5);
}
.marquee-track {
  display: flex; width: max-content; align-items: center; gap: 28px;
  animation: marquee 38s linear infinite;
  font-family: var(--serif); font-size: clamp(20px, 2.4vw, 30px); font-style: italic;
  white-space: nowrap;
}
.marquee-track i { font-style: normal; color: var(--caramel); font-size: 0.8em; }

/* ---------- sections ---------- */

main { overflow-x: clip; }

section { position: relative; }

.section-head { max-width: 1100px; margin: 0 auto 56px; text-align: center; }
.section-title {
  font-family: var(--serif); font-weight: 700;
  font-size: clamp(38px, 6vw, 80px); line-height: 1.02; letter-spacing: -0.025em;
  color: var(--roach); margin: 0;
}
.section-title em { font-weight: 400; color: var(--caramel); }
.section-sub { color: var(--ink-soft); margin: 18px 0 0; font-size: 17px; }

.reveal {
  opacity: 0; transform: translateY(36px);
  transition: opacity 1s var(--ease-out), transform 1s var(--ease-out);
  transition-delay: var(--d, 0s);
}
.reveal.is-in { opacity: 1; transform: none; }

/* ---------- story ---------- */

.story { padding: 160px var(--gutter) 120px; max-width: 1200px; margin: 0 auto; }
.story-text {
  font-family: var(--serif); font-weight: 500;
  font-size: clamp(28px, 4.2vw, 56px); line-height: 1.18; letter-spacing: -0.015em;
  margin: 0; color: var(--roach);
}
.story-text .w { opacity: 0.14; transition: opacity 0.35s; }
.story-text .w.lit { opacity: 1; }

/* ---------- stats ---------- */

.stats {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 0;
  max-width: 1280px; margin: 0 auto 140px; padding: 0 var(--gutter);
}
.stat { padding: 28px 28px 8px; border-left: 1px solid var(--line); }
.stat:first-child { border-left: 0; }
.stat-num {
  font-family: var(--serif); font-weight: 800;
  font-size: clamp(56px, 7vw, 96px); line-height: 1; letter-spacing: -0.04em;
  color: var(--roach); margin: 0 0 12px;
  font-variant-numeric: tabular-nums;
}
.stat-label { margin: 0; color: var(--ink-soft); font-size: 15px; max-width: 22ch; }

/* ---------- benefits ---------- */

.benefits {
  padding: 130px var(--gutter);
  background: var(--milk);
  border-radius: 48px 48px 0 0;
  box-shadow: 0 -30px 60px -40px rgba(91, 45, 18, 0.3);
}
.cards {
  display: grid; grid-template-columns: repeat(auto-fill, minmax(270px, 1fr)); gap: 22px;
  max-width: 1280px; margin: 0 auto;
  perspective: 1200px;
}
.card {
  position: relative;
  padding: 30px 28px 32px; border-radius: 26px;
  background: linear-gradient(160deg, #fffaf0 0%, var(--paper) 100%);
  box-shadow: inset 0 0 0 1px var(--line);
  transform-style: preserve-3d;
  transition: opacity 1s var(--ease-out), transform 0.6s var(--ease-out), box-shadow 0.4s;
  overflow: hidden;
}
.card::after {
  content: ""; position: absolute; inset: 0; pointer-events: none;
  background: radial-gradient(400px circle at var(--mx, 50%) var(--my, 0%), rgba(255, 255, 255, 0.85), transparent 45%);
  opacity: 0; transition: opacity 0.4s;
}
.card:hover { box-shadow: inset 0 0 0 1px rgba(201, 135, 74, 0.5), 0 30px 50px -30px rgba(91, 45, 18, 0.5); }
.card:hover::after { opacity: 1; }
.card-icon {
  width: 58px; height: 58px; border-radius: 18px;
  display: grid; place-items: center; font-size: 28px;
  background: var(--milk); box-shadow: 0 10px 20px -12px rgba(91, 45, 18, 0.5);
  margin-bottom: 22px;
  transform: translateZ(30px);
  transition: transform 0.5s var(--ease-spring);
}
.card:hover .card-icon { transform: translateZ(40px) rotate(-8deg) scale(1.08); }
.card h3 {
  font-family: var(--serif); font-size: 25px; font-weight: 700; line-height: 1.15;
  color: var(--roach); margin: 0 0 10px;
  transform: translateZ(20px);
}
.card p { margin: 0; color: var(--ink-soft); font-size: 15.5px; transform: translateZ(10px); }

/* ---------- compare ---------- */

.compare { padding: 130px var(--gutter); background: var(--milk); }
.chart {
  position: relative;
  max-width: 1000px; margin: 0 auto;
  display: grid; gap: 18px;
}
.bar-row {
  display: grid; grid-template-columns: 150px 1fr 70px; align-items: center; gap: 18px;
  cursor: default;
}
.bar-name { font-weight: 600; color: var(--ink); font-size: 15px; }
.bar-track { position: relative; height: 34px; }
.bar {
  position: absolute; left: 0; top: 0; bottom: 0;
  width: 0; border-radius: 0 4px 4px 0;
  background: var(--caramel);
  opacity: 0.55;
  transition: width 1.4s var(--ease-out), opacity 0.2s;
}
.bar-row:hover .bar { opacity: 0.8; }
.bar-value {
  font-family: var(--serif); font-weight: 700; font-size: 20px; color: var(--ink);
  font-variant-numeric: tabular-nums;
  opacity: 0; transition: opacity 0.6s 0.8s;
}
.chart.is-in .bar-value { opacity: 1; }
.hero-bar .bar-name { color: var(--roach); font-family: var(--serif); font-size: 19px; font-weight: 700; }
.hero-bar .bar-track { height: 52px; }
.hero-bar .bar {
  background: linear-gradient(90deg, var(--roach-mid), var(--roach));
  opacity: 1;
  transition: width 1.8s var(--ease-spring) 0.6s;
  box-shadow: 0 16px 30px -14px rgba(91, 45, 18, 0.7);
}
.hero-bar .bar-value { font-size: 26px; color: var(--roach); transition-delay: 1.8s; }
.bar-roach {
  position: absolute; right: -18px; top: 50%;
  width: 64px; height: auto; transform: translateY(-58%) rotate(12deg);
  filter: drop-shadow(0 6px 8px rgba(0, 0, 0, 0.25));
  opacity: 0; transition: opacity 0.4s 2s;
}
.chart.is-in .bar-roach { opacity: 1; animation: wiggle 1.4s ease-in-out 2.2s infinite; }

.chart-tip {
  position: absolute; pointer-events: none; z-index: 5;
  padding: 8px 12px; border-radius: 10px;
  background: var(--ink); color: var(--milk); font-size: 13.5px; line-height: 1.35;
  white-space: nowrap;
  opacity: 0; transform: translate(-50%, -100%); transition: opacity 0.15s;
}
.chart-tip.show { opacity: 1; }

/* ---------- milking station ---------- */

.milk-it {
  padding: 130px var(--gutter);
  background:
    radial-gradient(700px 400px at 50% 55%, #f2dcb8 0%, rgba(242, 220, 184, 0) 70%),
    var(--cream);
  text-align: center;
}
.station {
  display: flex; align-items: flex-end; justify-content: center; gap: clamp(20px, 6vw, 90px);
  margin: 0 auto;
}
.milk-roach {
  background: none; border: 0; padding: 0; cursor: pointer;
  width: clamp(150px, 26vw, 280px);
  -webkit-tap-highlight-color: transparent;
  border-radius: 30px;
}
.milk-roach img {
  width: 100%; height: auto;
  filter: drop-shadow(0 20px 26px rgba(91, 45, 18, 0.3));
  transition: transform 0.25s var(--ease-spring);
  user-select: none; -webkit-user-drag: none;
}
.milk-roach:hover img { transform: rotate(-4deg) scale(1.03); }
.milk-roach.squeeze img { animation: squeeze 0.35s var(--ease-out); }
.milk-roach:focus-visible { outline: 3px solid var(--caramel); outline-offset: 6px; }

.glass-wrap { position: relative; width: clamp(120px, 18vw, 190px); }
.glass { width: 100%; height: auto; overflow: visible; }
.glass-outline { fill: rgba(255, 255, 255, 0.35); stroke: var(--roach); stroke-width: 3; stroke-linejoin: round; }
.glass-shine { stroke: rgba(255, 255, 255, 0.9); stroke-width: 6; stroke-linecap: round; }
#milk-level { transition: transform 0.6s var(--ease-spring); }
.glass-pct {
  font-family: var(--serif); font-weight: 800; font-size: 34px; color: var(--roach);
  margin: 10px 0 0; font-variant-numeric: tabular-nums;
}
.milk-count { margin: 34px 0 6px; font-size: 16px; color: var(--ink-soft); }
.milk-count strong { color: var(--roach); font-variant-numeric: tabular-nums; }
.milk-quip {
  font-family: var(--serif); font-style: italic; font-size: 21px; color: var(--roach);
  min-height: 1.6em; margin: 0 auto; max-width: 40ch;
}
.milk-quip.pop { animation: pop 0.5s var(--ease-spring); }

.drop {
  position: fixed; z-index: 40; pointer-events: none;
  width: 14px; height: 18px; margin: -9px 0 0 -7px;
  background: var(--milk);
  border-radius: 50% 50% 50% 50% / 60% 60% 40% 40%;
  box-shadow: inset -2px -3px 0 rgba(201, 135, 74, 0.25), 0 2px 4px rgba(91, 45, 18, 0.25);
}

/* ---------- process ---------- */

.process { padding: 130px var(--gutter) 150px; background: var(--roach); color: var(--cream); overflow: hidden; }
.process .section-title { color: var(--cream); }
.process .section-title em { color: var(--caramel); }
.process .kicker { color: var(--caramel); }
.steps {
  list-style: none; margin: 0 auto; padding: 0;
  display: grid; grid-template-columns: repeat(5, 1fr); gap: 20px;
  max-width: 1280px; position: relative;
}
.steps::before {
  content: ""; position: absolute; top: 38px; left: 4%; right: 4%; height: 2px;
  background: repeating-linear-gradient(90deg, rgba(251, 244, 230, 0.35) 0 8px, transparent 8px 16px);
}
.step { position: relative; padding-top: 0; }
.step-n {
  display: grid; place-items: center;
  width: 76px; height: 76px; border-radius: 50%;
  background: var(--cream); color: var(--roach);
  font-family: var(--serif); font-weight: 800; font-size: 26px;
  margin-bottom: 26px; position: relative;
  box-shadow: 0 0 0 8px var(--roach);
  transition: transform 0.5s var(--ease-spring), background 0.3s;
}
.step:hover .step-n { transform: scale(1.12) rotate(-6deg); background: var(--caramel); color: var(--milk); }
.step h3 { font-family: var(--serif); font-size: 24px; font-weight: 700; margin: 0 0 8px; line-height: 1.15; }
.step p { margin: 0; color: rgba(251, 244, 230, 0.72); font-size: 15px; }
.step em { color: var(--cream); }

/* ---------- testimonials ---------- */

.quotes { padding: 140px var(--gutter) 120px; background: var(--cream); text-align: center; }
.quote-stage { position: relative; max-width: 980px; margin: 0 auto; min-height: 320px; }
.quote {
  position: absolute; inset: 0; margin: 0;
  display: flex; flex-direction: column; justify-content: center; align-items: center;
  opacity: 0; transform: translateY(24px) scale(0.98); filter: blur(6px);
  transition: opacity 0.8s var(--ease-out), transform 0.8s var(--ease-out), filter 0.8s;
  pointer-events: none;
}
.quote.is-active { opacity: 1; transform: none; filter: none; pointer-events: auto; }
.quote blockquote {
  font-family: var(--serif); font-weight: 400; font-style: italic;
  font-size: clamp(26px, 3.8vw, 46px); line-height: 1.22; letter-spacing: -0.01em;
  color: var(--roach); margin: 0 0 26px;
}
.quote figcaption { font-size: 14px; font-weight: 600; letter-spacing: 0.14em; text-transform: uppercase; color: var(--gold); }
.quote-dots { display: flex; justify-content: center; gap: 10px; margin-top: 30px; }
.quote-dots button {
  width: 34px; height: 34px; padding: 0; border: 0; background: none; cursor: pointer;
  display: grid; place-items: center;
}
.quote-dots button::before {
  content: ""; width: 10px; height: 10px; border-radius: 999px; background: var(--line);
  transition: width 0.4s var(--ease-out), background 0.3s;
}
.quote-dots button[aria-selected="true"]::before { width: 30px; background: var(--roach); }

/* ---------- cta ---------- */

.cta {
  padding: 160px var(--gutter) 170px; text-align: center; overflow: hidden;
  background:
    radial-gradient(800px 500px at 50% 110%, #7a4020 0%, rgba(122, 64, 32, 0) 70%),
    var(--ink);
  color: var(--cream);
}
.cta > *:not(canvas) { position: relative; z-index: 1; }
.cta-title {
  font-family: var(--serif); font-weight: 800;
  font-size: clamp(52px, 10vw, 150px); line-height: 0.95; letter-spacing: -0.04em;
  margin: 0 0 24px;
}
.cta-title em { font-weight: 400; color: var(--caramel); }
.cta-sub { font-size: 19px; color: rgba(251, 244, 230, 0.75); margin: 0 auto 44px; max-width: 42ch; }
.btn-milk {
  font-size: 18px; padding: 22px 44px;
  background: var(--milk); color: var(--roach);
  box-shadow: 0 0 0 0 rgba(255, 253, 248, 0.4), 0 20px 40px -16px rgba(0, 0, 0, 0.6);
  animation: glow 2.6s ease-in-out infinite;
}
.btn-milk::before { background: var(--caramel); }
.btn-milk:hover { color: var(--milk); }
.order-status {
  min-height: 1.6em; margin: 28px auto 0; max-width: 46ch;
  font-family: var(--serif); font-style: italic; font-size: 21px; color: var(--caramel);
}

/* ---------- footer ---------- */

.footer {
  background: var(--ink); color: rgba(251, 244, 230, 0.6);
  text-align: center; padding: 20px var(--gutter) 60px; font-size: 14px;
  border-top: 1px solid rgba(251, 244, 230, 0.08);
}
.footer p { margin: 6px 0; }
.footer-brand { font-family: var(--serif); font-size: 26px; font-weight: 600; color: var(--cream); padding-top: 30px; }
.footer a { color: var(--caramel); text-decoration: none; }
.footer a:hover { text-decoration: underline; }

/* ---------- runner roach ---------- */

.runner {
  position: fixed; left: 0; top: 0; z-index: 45;
  width: 64px; height: 44px; cursor: pointer;
  display: none; pointer-events: auto;
}
.runner.is-running { display: block; }
.runner-svg { width: 100%; height: 100%; overflow: visible; }
.runner .leg { stroke: #4a2410; stroke-width: 2.4; stroke-linecap: round; fill: none; transform-box: fill-box; }
.runner .antenna { stroke: #4a2410; stroke-width: 1.4; fill: none; stroke-linecap: round; }
.runner .l1, .runner .l3, .runner .l5 { transform-origin: 50% 100%; animation: legA 0.12s linear infinite alternate; }
.runner .l2, .runner .l4, .runner .l6 { transform-origin: 50% 0%; animation: legA 0.12s linear infinite alternate-reverse; }
.runner .l4, .runner .l6 { transform-origin: 50% 0%; }

.toast {
  position: fixed; left: 50%; bottom: 28px; z-index: 70;
  transform: translate(-50%, calc(100% + 60px));
  visibility: hidden;
  padding: 14px 22px; border-radius: 999px;
  background: var(--ink); color: var(--milk); font-weight: 600; font-size: 15px;
  box-shadow: 0 20px 40px -16px rgba(0, 0, 0, 0.5);
  transition: transform 0.5s var(--ease-spring), visibility 0s 0.5s;
  max-width: calc(100vw - 32px); text-align: center;
}
.toast.show { transform: translate(-50%, 0); visibility: visible; transition: transform 0.5s var(--ease-spring); }

/* ---------- keyframes ---------- */

@keyframes bob { 0%, 100% { translate: 0 0; rotate: -1.5deg; } 50% { translate: 0 -18px; rotate: 1.5deg; } }
@keyframes floaty { 0%, 100% { translate: 0 0; } 50% { translate: 0 -10px; } }
@keyframes pulse { 0%, 100% { scale: 1; opacity: 0.9; } 50% { scale: 1.06; opacity: 1; } }
@keyframes spin { to { transform: rotate(360deg); } }
@keyframes cue { 0% { transform: translateY(0); opacity: 1; } 80% { transform: translateY(14px); opacity: 0; } 100% { opacity: 0; } }
@keyframes marquee { to { transform: translateX(-50%); } }
@keyframes wiggle { 0%, 100% { transform: translateY(-58%) rotate(12deg); } 50% { transform: translateY(-64%) rotate(-6deg); } }
@keyframes squeeze { 0% { transform: scale(1); } 35% { transform: scale(1.12, 0.86); } 70% { transform: scale(0.94, 1.08); } 100% { transform: scale(1); } }
@keyframes pop { 0% { transform: scale(0.8); opacity: 0; } 100% { transform: scale(1); opacity: 1; } }
@keyframes glow { 0%, 100% { box-shadow: 0 0 0 0 rgba(255, 253, 248, 0.35), 0 20px 40px -16px rgba(0, 0, 0, 0.6); } 50% { box-shadow: 0 0 0 16px rgba(255, 253, 248, 0), 0 20px 40px -16px rgba(0, 0, 0, 0.6); } }
@keyframes legA { from { rotate: -22deg; } to { rotate: 22deg; } }
@keyframes shake { 0%, 100% { transform: translateX(0); } 20% { transform: translateX(-8px) rotate(-2deg); } 40% { transform: translateX(8px) rotate(2deg); } 60% { transform: translateX(-5px); } 80% { transform: translateX(5px); } }
.shake { animation: shake 0.5s; }

/* ---------- responsive ---------- */

@media (max-width: 960px) {
  .hero-inner { grid-template-columns: 1fr; text-align: center; gap: 10px; }
  .hero-copy { order: 2; }
  .hero-art { order: 1; max-width: 400px; }
  .hero-sub { margin-left: auto; margin-right: auto; }
  .hero-actions { justify-content: center; }
  .hero { padding-top: 90px; }
  .scroll-cue { display: none; }
  .stats { grid-template-columns: repeat(2, 1fr); }
  .stat:nth-child(3) { border-left: 0; }
  .steps { grid-template-columns: 1fr; gap: 34px; max-width: 520px; }
  .steps::before { top: 0; bottom: 0; left: 37px; right: auto; width: 2px; height: auto;
    background: repeating-linear-gradient(180deg, rgba(251, 244, 230, 0.35) 0 8px, transparent 8px 16px); }
  .step { display: grid; grid-template-columns: 76px 1fr; column-gap: 22px; align-items: start; }
  .step-n { grid-row: span 2; margin-bottom: 0; }
  .step h3 { margin-top: 10px; }
}

@media (max-width: 640px) {
  body { font-size: 16px; }
  .back-link { display: none; }
  .brand { font-size: 19px; }
  .nav-cta { padding: 8px 14px; font-size: 13px; }
  .badge { padding: 9px 12px; font-size: 11px; gap: 8px; }
  .badge strong { font-size: 22px; }
  .badge-1 { left: -2%; }
  .badge-2 { right: -2%; }
  .stats { grid-template-columns: 1fr 1fr; margin-bottom: 90px; }
  .stat { padding: 20px 14px 4px; }
  .story { padding: 110px var(--gutter) 80px; }
  .benefits, .compare, .milk-it, .process { padding-top: 90px; padding-bottom: 90px; }
  .benefits { border-radius: 30px 30px 0 0; }
  .bar-row { grid-template-columns: 1fr 58px; gap: 6px 12px; }
  .bar-name { grid-column: 1 / -1; }
  .bar-track { grid-column: 1; }
  .quote-stage { min-height: 380px; }
  .station { gap: 16px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: 0.001ms !important; animation-iteration-count: 1 !important; transition-duration: 0.001ms !important; transition-delay: 0s !important; }
}